OK Go + Pilobolus All Is Not Lost Commercial Song All Is Not Lost (Album Version) by OK Go.

By the time you read this, the nano-monkeys who run the internet will have loaded their long-boats with precious bit-cargo, cleared the tubes of stray lolcats, and flipped all necessary switches. The brand new OK Go video, "All Is Not Lost", is now live at www.allisnotlo.st!

OK Go + Pilobolus: All Is Not Lost Commercial
Song: All Is Not Lost (Album Version) by OK Go
Link: Download the free song and buy the EP
Buy the song on Amazon here.

Presented in gloriously interactive HTML5, “All Is Not Lost” was made in close collaboration with the ever-awesome director Trish Sie, the Pilobolus Dance Theatre, and Google Chrome Japan. It debuted this morning via the New York Times, and you’ll need the Google Chrome web browser to see it properly, which we sincerely encourage you to download. Read more >>


Lyrics used in the commercial
It's coming down, babe.
Could be as bad as they talked about.
It's coming down, babe.
Could be before we can make it out.

But when they say that all is lost, all is not lost, all is not lost.
But when they say all is lost, all is not lost, no all is not lost at all.

They could be right about it.
They could be right in some crazy way.
'Cause if they yell fire, well that's what we get.
Yeah that's what we get.
Yeah they yell fire, and that's what we get.
So, yeah it's coming babe.
Probably bad as they talked about.
But just remember: when the tide rolls in, it can't be too long until it rolls back out.

And when they say all is lost, all is not lost, all is not lost.
But when they say that all is lost, all is not lost, no all is not lost at all.

And if they burn, if they burn this place down to the ground, what does it matter?
What does it matter?
So when they say that all is lost, all is not lost, all is not lost.
But when they say that all is lost, all is not lost. No, all is not lost at all...

In the year since EMI issued OK Go’s acclaimed third album, Of the Blue Colour of the Sky, the Los Angeles quartet has gone from being a rare young light on a major label to arguably the world’s most bleeding edge independent outfit.

You probably know the bit about the treadmills by now (if not, you can read Ira Glass’s account below), but one can authoritatively say that those trusty treadmills shot the band into both better health and a technicolor zone beyond the hoary indie-versus-major debate.

Billboard called them "trailblazing", the head of Apple’s marketing said they were “the first post-internet band, the first band to use the internet as a medium of art, not just commerce.” BusinessWeek praised their new model of “proactive creative types… looking beyond traditional parameters to get support for their work.”

OK Go’s project is one of the modern age, of unlimited possibility, where infectious songs, inventive videos, surprising live shows, and an articulate, forward-thinking back-end combine into a total work by a defiantly do-it-yourself band without a shoestring budget. The band says they just like “making stuff". Read more >>